Saturday, April 30, 2011

It's Not the Equipment

I was going through my business emails this morning and have noticed over the past several weeks, that there is a HUGE concentration of subjects regarding all the expensive equipment I use to produce my imagery. I have been lecturing for many years on this subject, and the results are always the same- it doesn't matter what you use to create the final image. You can make beautiful, well lit and properly exposed images with an iPhone. Understanding the techniques necessary to control the light on your subject(s), whether it's one model or a whole group of friends or a wedding party, is about controlling the light. If you start outdoors and use reflectors (which can be the cheapest way to start your creative inspirations) allows you to see what the light is doing to your subject. If you use large silver or gold reflectors and you take the picture and the subject is too bright or dark relative to the background, simply move closer or back up to increase or reduce the light falling on your subject.

Pye at slrlounge.com recently posted a great tutorial perfectly explaining and demonstrating this technique. Be sure to check the video below:

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